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Brownstone Boys

March 1, 2024 by Allie Lehman

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Brownstone Boys

We worked with Jordan, Barry, and the Brownstone Boys team to do a complete visual rebrand! We crafted a new logo and supporting illustrations before heading into the website re-design and build. We built their sites on WordPress and Shopify as both platforms do what they do best. On the WordPress site, we were able to create systems to display an amazing archive of content ranging from blog posts, videos, recommended products, and their stunning portfolio.

Visit the site

The Collaboration:

WORDPRESS DESIGN AND DEV

SHOPIFY DESIGN AND DEV

BRANDING

ILLUSTRATION

EMAIL MARKETING

Two people stand on the stairs of a brownstone; the website header reads "Brownstone Boys," with text introducing Barry and Jordan as restorers of historic homes. | Wonderly
Two men, one seated and one standing, in a room with a plant and artwork. Text: "Hi there, we're Jordan & Barry, the Brownstone Boys." Buttons labeled "Our Story," "Press," and "Meet the Team. | Wonderly
A webpage for "For the Love of Renovating," a book by Brownstone Boys, available June 4, 2024. The cover features a stylish room with a large window and dining table. | Wonderly
Text reading "BROWNSTONE BOYS" in bold, brown letters on a transparent background. | Wonderly
Stylish kitchen with modern decor, wooden cabinets, a marble island with two stools, and plants on the countertop. Text promoting a renovated brownstone in Fort Greene, Brooklyn. | Wonderly
Screenshot of the Brownstone Boys website. Features a bird illustration, video section description, and buttons for "All Videos," "House Tours," and "Press." Includes a YouTube subscription link. | Wonderly
Webpage showing four home renovation projects in Brooklyn, featuring kitchens and exteriors. Titles include: Dream in Fort Greene, Bedstuy Brownie, Clinton Hill Carriage House, Greene Avenue. | Wonderly

"We cannot express enough gratitude for the outstanding support and expertise provided by Wonderly in transforming our branding and brand-new website. As designers and  project managers in the renovation world, we were initially lost and uncertain about where to begin when it came to starting a rebrand and new site, but Wonderly quickly alleviated our concerns by laying out a clear timeline and strategy. Their meticulous planning and guidance made us feel confident and reassured throughout the entire process. The entire team at Wonderly was invaluable, consistently going above and beyond to ensure our vision was realized. Moreover, their video tutorials were an invaluable resource, providing us with additional support and insights. They are not only experts in their field but also a group of kick-ass individuals whose passion and dedication shine through in every aspect of their work. We wholeheartedly recommend Wonderly to anyone seeking top-tier branding and web solutions. We already miss our scheduled check-ins but we now have a brand new beautiful website and branding assets that we are reminded of each team member's energy and thoughtfulness every time we visit our site. Thank you Wonderly so much!"

Jordan & Barry
The Brownstone Boys

Illustrated grid showing a door, glass, stairs, cap, dog, pigeon, bathtub, chandelier, man on stairs, and doorknob. | Wonderly
Image of a webpage featuring a "Brownstone Boys" merchandise banner. It shows hats with text and graphics, a young boy wearing a hat, and sunglasses on a table. | Wonderly
Corduroy hat with "Save Old Houses" text in blue embroidery, priced at $45. Available in black, blue, and gray colors. One size fits all. | Wonderly
Promotional image for Brownstone Boys Book Tour, featuring a stylish living room and a smiling person sitting by stairs. | Wonderly
Made possible by humans like this
A person with long, curly hair wearing a floral-patterned garment against a neutral background. | Wonderly
A person with a plaid shirt and a slight smile stands in front of a purple background. | Wonderly
A person with long hair and hoop earrings smiles, wearing an off-shoulder black top, standing against a blurred outdoor background. | Wonderly
Person with long brown hair wearing a light blue blazer and black top, smiling in front of a plain white background. | Wonderly
Person with shoulder-length hair smiling and making a fist. | Wonderly
A person wearing a baseball cap, smiling, in front of blurred trees. Image in blue tone. | Wonderly
A person with long dark hair, in a light pink shirt, smiles at the camera. They wear layered necklaces. | Wonderly
A person with long blonde hair smiling, wearing a gray top, indoors. | Wonderly

Filed Under: Brand Expansion, Branding, Websites

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